Collaboration of the Two Italy’s Pride
Vespa 946 Emporio Armani was developed jointly by Giorgio Armani and Piaggio to celebrate two Italy’s most established symbols of style and creativity.
To mark the year 2015 – the 40th anniversary of the foundation of Giorgio Armani and the 130th birthday of the Piaggio Group – Emporio Armani has designed a special version of the Vespa 946. In keeping with Armani’s signature subdued colour palette, the designer has come up with a special combination of greys with sublte hints of green visible only under particular light conditions for the project.
The name ‘Vespa 946′ alludes to the year – 1946 – the this scooter, which has become iconic and famous around the world, was first made. The design of the new ‘Emporio Armani’ is a modern reinterpretation of the original Vespa style.
The metal parts, produced using galvanic treatments, have a satin finish, and create an opaque effect in line with the finishing touches of the body. The words ‘Emporion Armani’ appear on the side, while the iconic eagle logo of the brand sits above the headlight.
The Vespa 946 Emporio Armani is about technology as well as style. Its aluminium cylinder blocks, brown-leather finishes, luxury accessories, electronic riding controls (which also inteface with the latest internet devices) complement the innovative four-strok electronic injection engine, whose enhanced fuel economy and minimal emissions make this two-wheeler the ideal choice for city riding. The 220 mm double disc brake, two-channel ABS braking system and large 12 inch wheels guarantee maximum safety on the road.
The Vespa 946 Emporio Armani will be produced in an exclusib=ve run of individually numbered scooters, and will be on sale in the world’s most important cities starting from June.